In the last blog post I published, I discussed the reason behind why most amusement parks are not balanced with all of the demands and needs of all of the guests.
Today, I will be discussing what makes a perfect amusement park and how guests respond to it.
The perfect amusement park is not an easy thing to accomplish. It takes years and years of work to accomplish a well-balanced amusement park that guests will recognize as a destination for everyone
A well-balanced amusement park has a strong variety in rides, shops, food, staff, cleaniness, shows, landscaping, which operations, and many other areas.
To describe a well-balanced amusement park, I will be giving examples in each area of a park that successfully identifies it. For examples of amusement parks with no strong variety, check out the post that I previously made on this topic here.
Kings Island has a strong variety in rides. They have roller coasters for thrill-seekers and they also have family and kids rides. They have a dark ride and also water rides too. This is an example of a strong variety in rides because they have a ride for everyone. This strong variety took Kings Island 40 years to develop.
Dollywood has a strong variety in the area of food. Their park has many different food options from the park’s famous Apple Pie and their cinnamon bread to feasts and full-course meal options. The park excels in this area because they have traditional amusement park food options (hot dogs, burgers, fries, etc.) but they also have full-course meal options too.
Dollywood also has very friendly employees. They are very accomadating to everyone’s needs and in general the employees are trained to be very excited when guests visit the park. Guests who visit feel like the employees are always willing to help and assist them with a successful day.
Dollywood also has very excellent shows. The shows have very strong themes and cultural impacts as well as being both entertaining and informative. They are known to be some of the best shows in the amusement park industry.
Holiday World excells at cleaniness of their park. The park is very clean. Trash is always picked up. The midways are always clean and spills quickly vanish. The park also overall has a very clean appearance to people. Holiday World looks very well-taken care of compared to many other amusement parks.
Walt Disney World is excellent in the area of operations. They get a remarkable amount of people on their rides in a very short amount of time. Their operations are well done and provides a good experience for people wanting to experience everything at their park.
Walt Disney World also has lots of shops and merchandise locations with a variety of items to purchase. People who want souvenirs or merchandise have a large selection of choices at the resort/amusement parks.
Busch Gardens Williamsburg has very excellent landscaping. Many bushes, shrubs, and flowers line the midways. The park always looks nice and well taken care of with a warm welcome.
These examples all show prime examples of a very strong focus with a park.
But, all of these parks represent a balanced amusement park.
Why? Because while they all have an area of focus that attracts guests they also make sure that the other key areas that guests desire are up to standards.
Many balanced amusement parks are overlooked due to the fact that they specialize in one area.
The main thing to understand is that a balanced amusement park evolves over time and is still recognized by one main area of interest.
There is a key difference between a balanced and unbalanced amusement park. A balanced amusement is identified by a main focal point and is branded based on that. But, the park attracts many guests due to the variety of achievements in the different categories. An unbalanced amusement park is identified only by a main focal point and that is the only way it can be branded. The park lacks in many ways for the other areas and it is noticeable. Without the main focal point of interest the park would not attract many people.
Many times an amusement park that looks unbalanced actually is balanced. But the main area foreshadows the other areas. In an unbalanced amusement park, the opposite is true. The other areas overshadow the balanced main focal point.
Here is an example that will make sense of the main points:
You are visiting Central Land (not a real amusement park) and the park focuses on roller coasters. That is the attraction to visit the park and is what was advertised on a commercial. When at the park you appreciate how much there is to do and how the shows, food, and shops are very excellent. Your close relatives are enjoying the park even though they were not attracted by the commercials centralizing around rides.
This is an example of a balanced amusement park.
You are visiting Central Fun World (not a real amusement park) and the park focuses on roller coasters. You saw an enticing commercial and you are a thrilled about the coasters. When you get there you enjoy it but the same relatives that loved the other park found it not good. They did not appreciate that the only good part of the park was the roller coasters. You also said if the roller coasters were not good you would not have gone at all.
That is an example of an unbalanced amusement park.
I hope you learned a lot through this analysis of the difference of unbalanced and balanced amusement parks and what makes up each one. Also, the main takeaway after the previous post was what makes a balanced amusement park and comparing it with examples.